I have been both. Content and commitment.

I sleep better with commitment. It hurts more, though. I suppose because it wraps me in the gift.

Content just wraps the gift with paper someone else made. So, I am looking into how I can transform much of what I do with more writing than content.

It makes me (or those in my employment) part of something instead of being the pusher of things.

I need to think more on how I can take a product that is branded with a way I don't like and compete against their branding.

I was once of the thought that I needed to compete against the product.

I think I was wrong about that. I do not. Great products sometimes have marketing and branding I hate.

That does not make the product bad or evil. The product was born with two sucky drugged up parents.

I still can get involved with the life of the product. YES!

I can overshadow their noise. The internet allows me to compete with the branding-the noise.

This is good conversation on these things here.

Mainly because as I read and aggree or disagree I then go to my businesses and start hacking on em.

new mantra: Compete against products when better ones are found. Go to war with drugged up parents always.